Every O in the logo at the bottom is a page of results. Click one to jump to it, or keep pressing next and watch the word stretch.
What Is Goooooooooogle?
Scroll to the bottom of any Google results page and the pagination is drawn as the word Google, with one O per page. Ten results pages means ten Os. Keep clicking through and the logo keeps growing, which is why people search for the stretched spelling on its own.
There is no fixed number of Os. The word is generated from however many pages Google is offering for that query.
How the Stretched Logo Started
It has been part of search since the early days, when the pagination at the foot of the page was designed to look like the logo rather than a plain row of numbers. It survived several redesigns, including the move to continuous scrolling on mobile, where it appears less often.
Because the effect depends on result count, obscure queries produce a short Google and broad ones produce the long version people screenshot.
How to Use It
- Search for something broad, then scroll to the very bottom of the results.
- Count the Os. Each one is a page you can click.
- Click the last O to jump deep into the results, then scroll down again. The word will have grown.
- In the demo, next page adds an O and moves the highlight along.
FAQs
How many Os can Google show?
As many as it has pages for. Long strings people share, with dozens of Os, come from queries with a lot of results rather than from a hidden setting.
Why does the stretched logo not appear on my phone?
Mobile search loads more results as you scroll instead of splitting them into numbered pages, so the pagination logo is skipped.
Is this an easter egg or just a design choice?
Both, really. It is a deliberate joke that has been part of the interface long enough to count as one of the older Google easter eggs.
What else hides at the bottom of the page?
Related searches and the footer links, which are the same elements the zerg rush game eats first.
