Google Bard reached 650 million monthly active users by November 2025, nearly six times the 142.6 million it recorded at relaunch as Gemini in February 2024. Now operating across 230 countries and processing over 10 billion tokens per minute via API, the platform has expanded well beyond a standalone chatbot into one of Google’s core products. This article covers the most current user figures, revenue, demographics, market share, and developer data available as of early 2026.
Google Bard Statistics: Key Numbers for 2026
- Google Bard (Gemini) reached 650 million monthly active users by November 2025, up from 142.6 million at rebrand launch in February 2024.
- Google made $1.2 billion from Gemini subscriptions in 2025, according to Business of Apps.
- The Gemini app was downloaded 354 million times in 2025, making it one of the most installed AI apps globally.
- Gemini holds 13.5% of the U.S. AI chatbot market as of November 2025, behind ChatGPT at 59.7% and Microsoft Copilot at 14.4%.
- The Gemini API processed 85 billion requests in January 2026, a 142% increase from 35 billion in March 2025.
How Many People Use Google Bard (Gemini) in 2026?
Google CEO Sundar Pichai announced the 650 million monthly active user milestone following the Gemini 3 release in November 2025. Daily active users sit at approximately 35 million. When the AI Overviews integration in Google Search is included, the same underlying model reaches around 2 billion users every month across 200-plus countries.
The growth from February 2024 to November 2025 works out to roughly 356%. A court filing in April 2025 placed the figure at 350 million — meaning the platform nearly doubled its monthly base in the eight months that followed.
Monthly visits to gemini.google.com hit approximately 1.35 billion in November 2025, up 14.36% month-over-month, according to SimilarWeb data. The site had recorded 1.05 billion visits in July 2025.
| Period | Monthly Active Users | Change |
|---|---|---|
| February 2024 (rebrand) | 142.6 million | — |
| Q4 2023 (as Bard) | 7 million | — |
| April 2025 | 350 million | +146% from Feb 2024 |
| July 2025 | 450 million | +29% from Apr 2025 |
| November 2025 | 650 million | +86% from Apr 2025 |
| Q4 2025 (reported) | 750 million | +15% from Nov 2025 |
Source: Alphabet earnings reports, TechCrunch, Business of Apps
Google Bard Revenue and Subscription Data
Google generated $1.2 billion from Gemini subscriptions in 2025, according to Business of Apps. This covers Gemini Advanced and Gemini for Workspace tiers. Enterprise users reached 27 million globally, and 52 million individuals hold Pro subscriptions.
Over 70% of Google Cloud customers actively use Gemini-powered tools. The platform powers 42% of digital ad copy for marketing applications, and 33% of e-commerce brands use it for product descriptions.
Query costs range from $0.006 to $0.031 depending on response length. Morgan Stanley analysis puts Google’s incremental AI search cost at $1.2 billion for every 10% of queries generating 50-word responses.
Alphabet has announced planned capital expenditure of $175–185 billion for AI infrastructure in 2026, nearly double the $91.4 billion spent in 2025, reflecting the scale of investment behind the platform. For a broader picture of how Google’s AI tools compare with others, the Google Gemini statistics breakdown on About Chromebooks covers user and revenue trends in more depth.
Google Bard Statistics by Country
The United States generates the largest share of traffic to gemini.google.com at 12.37–15.99%, depending on the month. The US saw a 59.73% traffic increase in a single month in late 2025, according to SimilarWeb. India, Vietnam, Indonesia, and the Philippines round out the top five.
India is especially active on mobile. The country captured 52% of all AI chatbot downloads in 2024, surpassing ChatGPT’s 32% share in that market — a reversal from 2023, when ChatGPT held 67% dominance.
| Country | Traffic Share |
|---|---|
| United States | 12.37% |
| India | 10.17% |
| Vietnam | 7.50% |
| Indonesia | 5.01% |
| Philippines | 3.70% |
| Other | 61.25% |
Source: SimilarWeb, November 2025
Google Bard Demographics: Age and Gender Breakdown
Users aged 25–34 form the largest segment at 29.66% of the total base, followed by the 18–24 bracket at 22.40%, according to SimilarWeb analysis from December 2025. Combined, users under 35 account for more than half of all activity. The 35–44 group has been the fastest-growing cohort through 2025, per the same data.
Male users account for 57.98% of the platform’s audience. Female users represent 42.02%. A Harvard Business School study cited in SimilarWeb’s analysis noted that women tend to use AI tools less frequently, partly due to privacy and ethical concerns.
On usage patterns, 40% of users report accessing Gemini primarily for research. Around 30% use it for creative content such as scripts and stories. Work or school-related tasks account for 20%, and entertainment or media searches make up the remaining 10%. The platform also assists 5.4 million classrooms globally with lesson creation and student feedback.
| Age Group | Share of Users |
|---|---|
| 18–24 | 22.40% |
| 25–34 | 29.66% |
| 35–44 | 19.71% |
| 45–54 | 14.02% |
| 55–64 | 8.93% |
| 65+ | 5.28% |
Source: SimilarWeb, December 2025
Google Bard Market Share vs Competitors in 2026
Gemini holds 13.5% of the U.S. AI chatbot market as of November 2025, unchanged in a narrow range between 13.3% and 14.5% throughout 2024 and 2025. ChatGPT leads at 59.7%, and Microsoft Copilot sits just above Gemini at 14.4%. DeepSeek holds 0.70%. The Anthropic Claude statistics page has comparable figures for that platform’s share and enterprise adoption.
In the Stack Overflow Developer Survey 2025, 47% of developers reported using Gemini, placing it third behind ChatGPT (82%) and GitHub Copilot (68%), and just ahead of Claude (45%). This developer data is especially relevant for Chromebook users exploring AI tools on ChromeOS, where cloud-based models run entirely through the browser.
| Platform | U.S. Market Share (Nov 2025) |
|---|---|
| ChatGPT | 59.7% |
| Microsoft Copilot | 14.4% |
| Google Gemini (Bard) | 13.5% |
| Perplexity | 5.0% |
| Claude | 3.5% |
| DeepSeek | 0.7% |
| Others | 3.2% |
Source: SecondTalent, Business of Apps, November 2025
Gemini’s market share figure has been stable even as its raw user count more than doubled — which suggests that the overall AI chatbot category has expanded significantly, pulling along multiple platforms at once. For context on how different AI platforms handle sensitive data, privacy ratings vary considerably across the field.
Google Bard API and Developer Statistics
The Gemini API processed 85 billion requests in January 2026, up from 35 billion in March 2025 — a 142% increase in under a year. Active API users reached 2.4 million developers, a 118% increase over the same period. Google reports that 13 million developers are building applications on the Gemini platform overall.
Tokens processed via direct API use exceeded 10 billion per minute as of late 2025. Gemini 2.5 Pro has a context window of 2 million tokens, the largest of any mainstream model and double ChatGPT’s maximum of 1 million tokens, according to DataStudios analysis. The discussion around AI chips in Chromebooks touches on how local versus cloud-based processing differs for tools like Gemini.
Gemini 3 Pro Benchmark Performance
Gemini 3 Pro scored 91.8% on the MMLU benchmark in November 2025, surpassing human expert performance at 90.0%. The model recorded 1501 Elo on LMArena, placing first on five of ten core benchmarks including GPQA Diamond, MMLU-Pro, and Humanity’s Last Exam.
| Benchmark | Gemini 3 Pro Score | Human Expert Level |
|---|---|---|
| MMLU | 91.8% | ~90.0% |
| GPQA Diamond | 91.9% | ~70% |
| MMMU-Pro | 81.0% | ~60% |
| SWE-bench Verified | 76.2% | — |
| LMArena Elo | 1501 | — |
Source: Google, LMArena, November 2025
Google achieved a 33x reduction in energy per Gemini query between May 2024 and May 2025 through more efficient models and custom TPU chips. Total data center electricity consumption still rose to 30.8 million MWh in 2024, more than double 2020 levels, reflecting the scale of increased demand. For a longer history of the platform, the full Bard statistics archive covers figures going back to the original March 2023 launch.
Google Bard Traffic and Engagement
Direct traffic accounts for 76% of visits to gemini.google.com, meaning the majority of users navigate directly rather than arriving through search or referrals. Organic search contributes 13.55%, and social media accounts for 3.62%.
Desktop devices generate 68.03% of traffic, with mobile at 31.97%. Average session duration runs approximately 6 minutes and 26 seconds per visit, with users viewing 3.28 pages per session. YouTube is the dominant social referrer at 62.69% of social traffic, reflecting Google’s ecosystem reach. If you are comparing this to how other AI competitors are growing, the Character AI statistics page offers a useful reference for a different segment of the AI chat market.
FAQs
What is Google Bard called now, and how many users does it have?
Google rebranded Bard to Gemini in February 2024. As of November 2025, it had 650 million monthly active users, with Alphabet reporting over 750 million by Q4 2025.
What is Google Gemini’s market share compared to ChatGPT?
Gemini holds 13.5% of the U.S. AI chatbot market as of November 2025. ChatGPT leads at 59.7%, and Microsoft Copilot sits at 14.4%, placing Gemini third.
How much revenue did Google Gemini make in 2025?
Google generated $1.2 billion from Gemini subscriptions in 2025. The platform has 52 million Pro subscribers and 27 million enterprise users globally.
Who are the main users of Google Gemini (Bard)?
Users aged 25–34 form the largest group at 29.66%, followed by 18–24 at 22.40%. Male users account for 57.98% of the audience. The U.S. drives the most traffic at around 12–15%.
How has the Gemini API grown in 2025 and 2026?
The Gemini API processed 85 billion requests in January 2026, up 142% from 35 billion in March 2025. Active developers on the API reached 2.4 million, a 118% increase over the same period.
As a senior analyst, I benchmark and review gadgets and PC components, including desktop processors, GPUs, monitors, and storage solutions on Aboutchromebooks.com. Outside of work, I enjoy skating and putting my culinary training to use by cooking for friends.